Web users know the increasing influence of social media like Facebook, Twitter, YouTube and LinkedIn. Although Instagram is the new kid on the block, it is not surprising to note its fast-paced growth in society with a growing number of subscribers and users in the short period of time.
It is agreed that social media is powerful on the Internet to influence the market with the rise in influencer marketing technique. Now, all social media platforms are readily engaged in influencer marketing which is found to be highly effective in marketing identified products and services to reach a wider targeted scope of audience.[...]